Florist · Long Island, New York

Maky The Diva Flowers

From $1,500–2,000 a month to $250.

Visit their site
Maky The Diva Flowers' online store home page, with its autumn collection.

The problem

Expensive and generic

They paid $1,500–2,000 a month for Teleflora: generic software, the same for every florist.

What we built

The day's inbox in Maky's panel: a new wedding request, then the pending orders, each with the arrangement's photo, the recipient, the total, the payment status, the delivery slot and buttons to collect, prepare or send it out.

Today's orders

The day's orders in one inbox, most urgent first: what still has to be collected, prepared or sent out. Every order prints its bouquet card and its run sheet.

Today's deliveries by time slot: each one with the recipient, the area, whether it's paid, its status, the address, the arrangement, the card message and buttons for directions, calling and marking it out for delivery or delivered.

Deliveries

Today's deliveries by time slot, each with its address, the arrangement, the card message and whether it's already paid.

Reports for the last 30 days: revenue collected, orders, average ticket and new customers, each against the previous period; the balance still to collect; the sales trend; a list of what to know; and sales by channel.

Reports

Revenue, orders and average ticket for the period, compared with the one before, plus sales by channel.

One day's close: what came in by cash, Zelle, card terminal, ACH and Stripe online, with the number of payments per method and a reviewed checkbox on each one other than cash, the total collected and the start of the cash count.

End-of-day close

At the end of the day, what came in by each payment method (cash, Zelle, card terminal and online), checked one by one, and the cash count.

A bouquet's page in the online store: add-ons, delivery date, card message, and the digital card offer with a phone showing the QR.

Digital card with QR

Whoever receives the bouquet scans the QR on the card and it opens on their phone, with the names, the message and the photos. The store offers it with a video that shows how it works.

Panel screenshots use demo data.

What changed

$250 a month, built to fit

Today they pay $250 a month — 85% less — for a system built around the shop instead of one made for every florist.

We were paying a fortune every month for generic software. They built us a custom system — printing the bouquet card and the run sheet per order — for a fraction of the cost. Much better for the business.
Maky The Diva Flowers
Florist · Long Island, New York
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